Profile

Justin Yoshimura

Location: USA

Justin Yoshimura is the founder and serves as CEO and Chairman of the Board of Directors of CSC Generation. Mr. Justin is the co-founder and CEO of 500friends and has also served as a board member and advisor to Mobovida.

NUMBER

#691

Xs

8

Investments

22

Exits

15
Photo by areteindex.com
Unicorns
Overview
About Justin Yoshimura
Number of Portfolio Companies 1
Location USA

Justin Yoshimura is the founder and serves as CEO and Chairman of the Board of Directors of CSC Generation. Mr. Justin is the co-founder and CEO of 500friends and has also served as a board member and advisor to Mobovida. Mr. Yoshimura was responsible for leading 500friends’ strategy and overseeing day-to-day operations. Earlier in his career, he opened an eBay account and began selling various consumer electronics online. He also founded CellsWholesale.com. and Common Consulting Group.

Founder, Chairman & CEO at CSC Generation  

San Francisco, CA, United States 

Professional Summary

Dynamic serial entrepreneur and active angel investor with extensive experience in
digital commerce, technology, and business transformation. Founded and scaled multiple successful ventures leading to
acquisitions, including 500friends (acquired by Dentsu Aegis) and CellsWholesale.com. Demonstrated expertise in
building and scaling technology companies from startup to significant revenue generation. Currently seeking new
investment opportunities as an active angel investor, focusing on technology and digital transformation
ventures.

Professional Experience

CSC Generation | Co-Founder, Chairman & CEO

March 2015 – Present

– Spearheading digital transformation initiatives for traditional retail brands

– Driving company growth toward $2B+ revenue target for 2025

– Executing long-term growth strategy targeting 25%+ CAGR

– Building strategic partnerships with institutional investors and family offices

– Overseeing comprehensive business operations and strategic direction

https://www.cscgeneration.com/

Sur La Table | Executive Chairman

August 2020 – Present

– Leading strategic partnership with Marquee Brands

– Directing digital transformation initiatives

– Overseeing business restructuring and growth strategies

https://www.surlatable.com/

500friends | Founder & CEO

2010 – 2016

– Developed and scaled leading loyalty and retention marketing platform

– Led successful merger with Merkle (2014)

– Achieved profitable exit through Dentsu Aegis acquisition (2016)

– Guided company strategy and managed day-to-day operations

– Built and maintained relationships with major retail clients

Common Consulting Group | Founder

– Provided strategic consulting services to technology companies

– Developed growth strategies for early-stage startups

CellsWholesale.com | Founder

– Built and scaled successful e-commerce platform for consumer electronics

– Achieved early entrepreneurial success through acquisition

Investment Portfolio & Activities

Current Investment Status

– Actively seeking new investment opportunities

– Investment range: $50K – $1M

– Focus on technology, SaaS, and consumer internet companies

Recent Investments

Next Force Technology (2018) – Business/Productivity Software

Dave (2017) – Financial Software

Techmate Technologies (2015) – IT
Consulting

Wunderkind (2015) – Business/Productivity
Software

Dropoff (2015) – Logistics

Macro (2015) – Entertainment

Investment Funds

Bling Capital

Ovo Fund

– Luma Capital Partners

Dundee Venture Capital

Crown Capital Management

Early Career Achievement

Started entrepreneurial journey during high school, establishing successful eBay
business selling consumer electronics, which led to founding CellsWholesale.com

Education

Y Combinator (2009 – 2010)

Recognition & Awards

– Forbes 30 Under 30

– Inc 500

– AlwaysOn Top 100

– DM News 40 Under 40

Languages

– English (Native)

– Japanese (Professional working proficiency)

Professional Memberships

– YPO Member (2020 – Present)

– Active member of Silicon Valley investment community

Professional Network

LinkedIn Connections: 500+

– Professional Followers: 4,249

No data.

Company name
ENTRY ROUND
VALUATION at entry ($M)
Xs
VALUATION 
Dave
Series A
$24M
166,67
$4 000M

No data.

2025