About NJOY
NJOY is a distributor and manufacturer of e-cigarettes and vaping products for dult smokers and vapers.
Headquarters
NJOY, Scottsdale
Founded
2006-01-01
Industry
Consumer Electronics, Electronics, Leisure, Lifestyle, Manufacturing
Last Funding Type
Private Equity
Valuation
5
Total Funding
$494.30 million dollars
IPO Status
Private
Financial
NJOY is focused on enhancing the user experience and safety of vaping products. Their R&D efforts include developing advanced heating control systems for vaporizing devices to regulate the temperature of heating elements. Additionally, they are working on innovative compositions for nicotine aerosol delivery, which involve solvents and ion pairing agents to improve the vaporization process. These advancements aim to refine the efficiency and enjoyment of e-cigarettes for adult users.
NJOY, an Altria company, has received FDA authorization to market four menthol-flavored e-cigarettes. This marks the first time the agency has approved non-tobacco flavored e-cigarettes. The decision has faced criticism from parent groups and anti-tobacco advocates. NJOY also submitted a supplemental Premarket Tobacco Product Application for a vaping device featuring access restriction technology.
NJOY, an Altria company, has received FDA authorization to market four menthol-flavored e-cigarettes. This marks the first time the agency has approved non-tobacco flavored e-cigarettes. The decision has faced criticism from parent groups and anti-tobacco advocates. NJOY also submitted a supplemental Premarket Tobacco Product Application for a vaping device featuring access restriction technology.
Funding Rounds
12
Number of Lead Investors
3
Total Funding Amount
$494.30 million dollars
Number of Investors
16